Blog
- About rVue (32)
- Videos (21)
- Blog (147)
- Article (3)
- November 2012 - (3)
- March 2012 - (4)
- February 2012 - (4)
- January 2012 - (4)
- December 2011 - (1)
- November 2011 - (2)
- October 2011 - (6)
- September 2011 - (5)
- August 2011 - (17)
- July 2011 - (18)
- June 2011 - (12)
- May 2011 - (30)
- April 2011 - (19)
- March 2011 - (22)
- February 2011 - (8)
- January 2011 - (5)
- October 2010 - (1)
- September 2010 - (3)
- August 2010 - (12)
- July 2010 - (15)
- January 2010 - (2)
Nov 21, 2012
Category:Blog
Posted by: dawnr
Nov 7, 2012
Category:Blog
Posted by: dawnr
The Digital Out-Of-Home continues to show increased growth and evolution as recently reported by Kantar Media.
Nov 6, 2012
Category:Blog
Posted by: jbolt
In Digital Out-Of-Home, the vote that counts is the audience's vote to interact through Mobile Engagment.
Mar 2, 2012
Category:About rVue Blog
Posted by: nsears
Feb 13, 2012
Category:Blog Videos
Posted by: nsears
Oct 13, 2011
Category:Blog About rVue
Posted by: jwilson
Sep 27, 2011
Category:Article
Posted by: mgomez
Sep 22, 2011
Category:Article
Posted by: mgomez
Aug 26, 2011
Category:Blog Videos
Posted by: jwilson
Aug 16, 2011
Category:Blog
Posted by: ashley
Aug 11, 2011
Category:Blog
Posted by: ashley
Aug 4, 2011
Category:Blog
Posted by: mgomez
Jul 29, 2011
Category:Blog
Posted by: mgomez
Jul 18, 2011
Category:Blog
Posted by: ashley
May 26, 2011
Category:Blog
Posted by: mgomez
May 25, 2011
Category:Blog
Posted by: mgomez
May 25, 2011
Category:About rVue
Posted by: mgomez
May 16, 2011
Category:Blog
Posted by: mgomez
May 16, 2011
Category:Blog
Posted by: mgomez
May 6, 2011
Category:Blog
Posted by: mgomez
May 3, 2011
Category:Blog
Posted by: mgomez
May 2, 2011
Category:Blog
Posted by: mgomez
Apr 27, 2011
Category:Blog
Posted by: mgomez
Apr 27, 2011
Category:Blog
Posted by: mgomez
Apr 14, 2011
Category:About rVue
Posted by: mgomez
Apr 13, 2011
Category:About rVue
Posted by: mgomez
Mar 23, 2011
Category:About rVue
Posted by: mgomez
Mar 23, 2011
Category:Blog
Posted by: mgomez
Mar 21, 2011
Category:About rVue
Posted by: mgomez
Mar 8, 2011
Category:Blog
Posted by: mgomez
Mar 4, 2011
Category:Blog
Posted by: mgomez
Mar 2, 2011
Category:Blog
Posted by: mgomez
Feb 28, 2011
Category:Blog
Posted by: mgomez
Feb 21, 2011
Category:About rVue
Posted by: mgomez
Feb 21, 2011
Category:About rVue
Posted by: mgomez
Jan 27, 2011
Category:Blog
Posted by: mgomez
Jan 27, 2011
Category:Blog
Posted by: mgomez
Jan 19, 2011
Category:Blog
Posted by: mgomez
Jan 19, 2011
Category:About rVue
Posted by: mgomez
Oct 4, 2010
Category:About rVue
Posted by: mgomez
Aug 18, 2010
Category:About rVue
Posted by: mgomez
Jul 29, 2010
Category:About rVue
Posted by: mgomez
Jul 28, 2010
Category:Blog
Posted by: mgomez
Jul 26, 2010
Category:About rVue
Posted by: mgomez
Jul 21, 2010
Category:About rVue
Posted by: mgomez
Jul 15, 2010
Category:About rVue
Posted by: mgomez
Jul 14, 2010
Category:About rVue
Posted by: mgomez
Jul 9, 2010
Category:Blog
Posted by: mgomez
Jul 2, 2010
Category:About rVue
Posted by: mgomez
Jun 3, 2011
McDonald's gives away more freebies via DOOH ads
Category:Blog
Posted by: Melanie Gomez
A few weeks ago we blogged about McDonald's super-sized out-of-home disappearing cup campaign in Paris, France. Now, the french fry kings are offering more freebie's to unsuspecting consumers... but with a catch. McDonald's Pick-n-Play campaign (created by DDB Stockholm) prompts Stockholm passerby's to play with their Pong-inspired video game; using your mobile phone as the remote and the digital billboard as the display. If you beat the progressively more difficult boards and last more than 30 seconds, an instant coupon is sent to the gamers phone for a free item at McDonald's.
Just more brilliant interactive and out-of-home advertising from McDonald's. Wonder what they'll come up with next... I vote for a DOOH billboard that dispenses french fries when you use your phone to unlock it. Creativity, interactivity, mobile... all of this IS digital out-of-home and McDonald's does a fantastic job at being innovative in the DOOH space and showing the potential for what can come next.
Ashley DiVeronica - Digital Marketing - rVue