The 2012 movie "Hunger Games" just released their new motion poster. If you're not familiar with the books, this is an action drama that follows a young girl as she joins a survival contest in order to save her community in a dystopian future. Apparently the pin symbolizes this contest. So to see this gold icon bloom into creation out of thin air then stays ablaze - that gets my attention - And after reading about the premise, the animation makes me feel like its trying to reinforce the deadly undertone that there's no second place or silver medal in this contest. Are You Not Entertained?!
This is just another great example to go digital, get your content moving and therefore - get more exposure. I've never read the books, but this seems like it could be one seriously badass film. Count me in!
If you're late to the party and haven't seen our other blogs on motion posters, here they are:
Conan - Iron Sky - Billy Elliot - Captain America
Blogged by Nick Sears - Motion Designer / Creative Director - rVue
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