Have you ever wondered where exactly your DOOH advertisements will be shown? You have selected the venue and demographic, but what type of area is the location in? Is it a strip mall or stand alone location? In a suburb or bustling city?
rVue's technology team has created a custom integration of network location data with Google Street VIew's mapping technology. The mashup will illustrate touchpoints to the managed services division, allowing them to leverage the data when targeting a location. The state-of-the-art feature provides the managed services accounts a 360° horizontal and 290° vertical panoramic street level views provided by Google Maps within a networks location page. Advertisers who are selecting the target audience to whom their ads will be shown, are now able to see exactly where the advertisements will be shown. The rVue technology is constantly evolving and we continue to remain one step ahead of the technological curve. rVue uses mashup technology to combine tools, like rVue and Google Street Views, to further the ability to help narrowcast your message based on geographic location, demographics and type of network.
Once logged in to the rVue user account, the Google Street View will be viewable on the network location page of your profile where you will have the ability to view the exterior street view shot provided by Google, as well as the current interior still shots each venue offers. Users can scroll through the 360 views while remaining in the Media Planner dashboard and never leave the site.
100 NE 3rd Avenue, Suite 200
Fort Lauderdale, FL 33301
Phone: 855.261.8370
Fax: 954.525.4245
Phone (O): 646.536.7331
Phone (M): 480.861.2425
brett@haydenir.com
Phone: 954.525.6464
info@rvue.com