With the help of standup/vertical digital signage installations in movie theaters, viewers can really get introduced to the excitement and thrills that a still poster just can't compete with. Personally, being quite the movie enthusiast I can say that movie trailers today tend to reveal too much trying to build a large buzz to get people interested. Unfortunately sometimes that comes at the expense of revealing major plot points or even the best moments of the film. That's where ticket sales drop.

However, with these motion poster installations - which can be a large as an industrial fridge - always makes quite the impression with digital video that demands attention even from furthest set of eyes. Plus, if you're quite the movie buff like me, it reveals - excuse me, DELIVERS enough attitude and personality while keeping the plot details a bit ambiguous.

Click the link below to see the explosive motion poster for Drive Angry. You'll agree that its quite entertaining, and if you get the chance to see this in person, its hard NOT to be impressed. So go out and check out your local movie theater to see if they brought in any movie posters and watch with confidence that you won't find out that the bad guy isn't the good guys father until you see it in theaters!

www.driveangry3d.com/poster/

Blogged by Nick Sears - Motion Designer - rVue