Milestones

rVue, Inc. began its journey in May, 2010 with a mission to empower its network and advertising partners with intelligent and scalable solutions that provide ROI and accelerate the adoption of rich digital media. The dedicated rVue team of engineers, developers, marketers and strategic media services pros are passionate about the technology we develop, the solutions we present and, most importantly, the clients and industries we serve.


Milestones

March 2012

rVue implements cloud based accounting system using Intacct platform

rVue Executives present at DSE 2012

rVue completes transition to Verizon’s Terremark scalable enterprise cloud platform to power all its technology needs

rVue finalizes restructure of company, moves from developmental to operational phase

rVue appoints Robert Roche to its Board of Directors

rVue launches 2nd campaign for Fortune 150 brand, utilizes rVue Beacon Ad Verfication

rVue creates 2012 media plans for Beverage, Education, Health and Skin Care categories


February 2012

rVue expands Strategic Media Services team

173 Network partners, 803,000+ screens and 239MM daily impressions available via rVue

January 2012

rVue begins transition to Verizon’s Terremark enterprise cloud platform

rVue launches Fortune 150 campaign utilizing rVue Beacon Ad Verification technology

Strategic Media Services Team provides onsite training to Billups Worldwide

rVue creates 2012 media plans for Education, Financial Services, Gaming, Political and QSR categories


December 2011

rVue 3.3 launches; includes cloud-based Beacon Ad Verification system and the real-time analytics analysis tools

rVue launches holiday campaigns at retail and restaurants

rVue creates 2012 media plans for Agricultural, Beauty, Education, Financial Services, Health Care, Sporting Goods and Telecom categories

November 2011

Black Friday ad campaigns launch in major malls

rVue creates 2012 media plans for Confection, Education, Electronics, Public Service, Skin Care, Telecom and Tourism categories


October 2011

rVue launches Groupon/QR case study with multiple DOOH networks

rVue creates 2012 media plans for Financial Services, QSR and Telecom categories

rVue participates in pilot technology project involving digital coupons and promotions with Fortune 50 client

September 2011

rVue transitions from Managed Services to Strategic Media Services

rVue creates multiple 2012 media plans for QSR product category

rVue forms strategic partnership with Billups Worldwide

166 Networks Partners, 751K screens and 239MM Daily impressions available through the rVue DSP


August 2011

Donovan Data Systems integrates with rVue

rVue begins beta program with Groupon and QR code platform

July 2011

rVue 3.2 launches; includes the availability of the Ad Council’s PSAs, Daily Deals,

Scan and Jam music downloads, and As Seen On TV products via rVue Direct

rVue elects Michael Mullarkey as Non-Executive Chairman of the Board

 


June 2011

New rVue.com website launches

rVue launches proprietary Audience Mindset strategy

150 Network Partners, 556,932 screens, 112MM impressions available in rVue’s DSP

May 2011

rVue releases 3.1.3 and 3.1.4; provides new trading desk console, GRPs, and census demographics

Major food brand launches DOOH ad campaign with rVue

rVue’s Marketplace Momentum Program attracts global entertainment, jewelry, retail, education and liquor brands into DOOH

rVue helps US tornado victims / Red Cross initiative with DOOHGood

Jennifer Bolt joins rVue’s executive team


April 2011

rVue 3.1 launches; includes rVue Analytics, Nielsen DMA data integration, and proprietary auto-generated presentation tool

rVue engages with 4 leading DOOH software providers

March 2011

rVue 3.0 launches; includes complete redesign and new architecture

rVue supports Japan earthquake efforts


Jan/Feb 2011

6-Figure ad campaign launches with global search engine/technology co.

Chicago Managed Services initiative launches

Marketplace Momentum Marketing Program kicks off

Network enrollment within the rVue DSP increases to over 100

rVue hires internal media client service representative

Major retailer extends agreement with rVue

December 2010

rVue appoints Michael Mullarkey and Pat O’Donnell to its Board of Directors


October 2010

rVue API program launches publicly

Backend integrations begin with additional display software companies

rVue opens New York office

August 2010

rVue 2.3 launches; includes campaign dashboard, digital proof-of-play tracking, and other key features


July 2010

rVue moves to new corporate offices at 100 NE 3rd Avenue

rVue appoints Robert “Bob” Chimbel to Board of Directors

TracyLocke and rVue form Digital Out-Of-Home alliance

rVue Holdings, Inc. information becomes available through Standard & Poors

rVue API program reaches beta

Real Digital Media (RDM) selects rVue DSP for DOOH planning/buying integration

May 2010

rVue goes public and begins trading under symbol RVUE

49 Network Partners enrolled, 180,000 screens available in the rVue DSP


 
 

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Press + Media

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info@rvue.com

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