La Taqueria is small San Francisco restaurant that had no experience with social media.
In March 2014 Engplug installed digital menu boards and screens to display and promote social media conversation about the business. Since then, La Taqueria’s sales have grown organically through customer word-of-mouth – with a 28% increase in sales.
According to manager Angel Jara, “Enplug is putting pictures in front of people’s friends telling them the awesome story of their experience at La Taqueria. Then those friends come, spend money, take pictures and tell their friends the story. It’s an endless cycle of my customers growing my business for me through Enplug.”